Creative Director
With 10+ years experience in Sales & Marketing working with a multitude of Fortune 500 brands and nearly a decade of experience modeling for India and Pakistan's top designers, her eye for style and creative vision helps manifest our label. A fashionista in her own right, Pooja inspires and oversees all styling aspects of the brand. Meet the face behind branding, marketing and curation, Pooja Desai Shah, Creative Director of holiCHIC.
Our story
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